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AstaSupreme astaxanthin from New Zealand


Tuesday, January 24th 2017

Nelson-based company Supreme Biotechnologies, which makes the highly potent antioxidant astaxanthin, marketed as AstaSupreme™ astaxanthin, has received a new investment that will allow its astaxanthin production capacity to double.

Supreme Biotechnologies set up in Nelson four years ago and undertook two years of R&D before establishing its pilot astaxanthin plant in March 2010. After two years of operation the pilot plant has been fine-tuned and a solid sales pipeline established, with the company now raising a further $1.4 million of private equity investment, securing its ongoing commercial operation..

Chief Executive Tony Dowd says the new funds will be spent on extending production capacity to meet worldwide demand for New Zealand-made natural astaxanthin. He says he is also currently in discussions with other potential investors regarding an additional NZ$2 million worth of investment, to further expand production.

“Global knowledge of natural astaxanthin’s wide range of benefits is growing,” Dowd says. “People around the world are becoming more educated about astaxanthin’s abilities to help support joint and muscle health, and help faster recovery from exercise. This consumer understanding, as well as New Zealand’s reputation for clean, respected products, has led to increased demand for our Nelson-produced astaxanthin.

“We are experiencing increasing demand for our astaxanthin ingredient products from our customers in Europe, America, South East Asia and New Zealand, at a level that is 20 times our current production capacity. Additionally, sales of our own astaxanthin product range, branded AstaSupreme™, are growing significantly through selected health food stores and pharmacies in New Zealand and the UK.

“We need to increase production quickly, so we will use the investment funds to introduce new technology that we have been fine-tuning over the last 12-months, to increase our overall
production yield by an estimated 300-400%,” he says. “We are now a true commercial operation, with both our domestic and international customer bases rapidly expanding. This new financial injection is very timely, and will allow us to keep up with demand, as word continues to spread.”

Last year, Supreme Biotechnologies increased staff numbers in the Nelson astaxanthin plant by four people to a total of 10 employees, and Dowd says the new investment will likely mean another increase. He adds that New Zealand suppliers will also benefit from the new investment, with  around $300k-400k expected to be spent on existing partnerships.

About AstaSupreme™

AstaSupreme™ is the King of antioxidants. It is made from natural astaxanthin, the most powerful antioxidant known. The New Zealand natural astaxanthin is extracted from algae grown by Supreme Biotechnologies Ltd in a proprietary indoor process. The extraction itself is done by Nelson-based Nutrizeal Ltd, a world leader in super critical CO2 extraction.

Supreme Biotechnologies

Footnote from Ideal Health:

These are some of the astaxanthin products made by Supreme Biotech right here in New Zealand

Advanced Vision Care

Astaxanthin Advanced Immune Support

Supreme Health Advanced Mobility Support

Supreme Health Natural Astaxanthin Advanced Cardiac Support

View a video all about Supreme Biotech and their Astaxanthin Advanced Immune Support product here.

The following products are all useful Antioxidants:

Advanced Antioxidant
Astaxanthin Advanced Immune Support
Enzogenol 120mg
Enzogenol with ACE and Selenium
Super Carotene
Vitamin C with Hesperidin Complex
Vitamin E

Related health information can be found here:

Glutathione - the master antioxidant involved in disease prevention
Pycnogenol - a powerful antioxidant from pine tree extract
Smart nutrients for better brain function
Vitis, a powerful antioxidant derived from grape seeds

Related articles can be found here:

Doctors recommend a multi-vitamin a day
Blackmores Dismisses Flawed Antioxidant Research
How to boost your brain power
Is it really "all in your food"?
Pine Bark Extract Helps Brain Function
NADH: Energy incarnate
New Zealanders need zinc

If you need help or advice, you are welcome to email our naturopathic team with your health question.

Disclaimer: The health information presented here has been written for the New Zealand health consumer. It is of a general nature and is only intended to provide a summary of the subjects covered. The information is not intended to be comprehensive or to provide medical advice to you. While all care has been taken to ensure the accuracy of the information, no responsibility or liability is accepted, and no person should act in reliance on any statement contained in the information provided. All health ailments should be treated by a qualified health professional.

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